Update on the Fancy Food Show: Lesser Evil
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- July
- 1
The guys at Lesser Evil certainly have a sense of humor.
They’re playing off the election to drum up name recognition for their popcorn company, which is based in Bronxville.
The other day they put lawn signs saying “Vote for Lesser Evil” up and down Central Ave., and apparently got a letter from the city of Yonkers telling them to take them down.
Here’s a look on YouTube:
They took the idea even further at the Fancy Food Show:
Oh, the food news? They’re going with bags instead of boxes.
And they h ave a couple of other products besides popcorn:
This entry was posted
on Tuesday, July 1st, 2008 at 11:57 am by Liz Johnson.
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(4.64 out of 5)
(4 out of 5)
good stuff. they sell it at stew leonards.
I see those signs everywhere!
What a fun campaign.
They may be cute but I hate it when people put up signs like that on the road. Let them pay for advertising if they want instead of putting up signs like the politicians (who never take them down).